BEYOND THE LOGO RECAP

August 13, 2020

How can design and branding take a startup to the next level? Why are brand values so important and how can they help us? How can you develop an effective brand vision and strategy? What impact can personas have for a business?

On August 13, URBAN-X Expert-in-Residence Michael Sharp (Visual Design & Brand Development) and Design Director Johan Schwind led a virtual workshop explaining how branding can make or break a startup, as well as provide tips on how to successfully create, optimize, and implement branding to help build and sustain your business.

A session recording can be viewed below.


5 Key
Takeaways